Friday, October 16, 2009

Why Have a Personal Brand

"A strategically designed brand builds credibility in the eyes of your audience and the public at large."

A personal brand helps you to stand out from others and attract more of your ideal clients. Personal branding is about finding and leveraging your unique characteristics and talents in your business. There may be many people who offer the same types of services as you, but it is the unique flavor that you bring to your business that makes your clients and the public want to do business with you. The visual and verbal elements of your brand will create a substantial impression in the mind of your clients and the public at large. The wonderful thing about design, and what you will find as we work together, is that certain colors, shapes, images, and typography can be a determining factor for whether a person is going to buy or do business with you. Your clients want to feel something when they see and interact with your brand. Colors, graphics, photography, and typography have a lot to do with that.

My focus is on helping entrepreneurs and small business professionals build on their natural strengths, develop a strong brand and market their business most efficiently, by providing the tools that I have found most effective in the marketing of products and services, both online and offline. With a little inspiration and creativity, you can take control of your business success and reclaim what belongs to you - your freedom.

Copyright 2009 Lisa Hromada lhcreativeidstudio.com - All Rights Reserved

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