Small Business Marketing Strategies - 3 Key Strategies For Maximum Visibility of Your Site

There are several small business marketing strategies that can provide optimal success when choosing the web as your marketing venue. Small businesses today are at a great advantage with the internet providing several tools and resources for internet marketing and traffic generation. Knowing what these small business marketing strategies are and how to use them in order to locally market your business properly is very important before you get started.

1- Business Marketing Strategies: Start with the Site

When you want to employ top small business marketing strategies online, you want to start with the site because you just cannot get anywhere without your base. This site will be where you are directing your target audience in order to find out more about your business or purchase goods and services from you online. This site should consist of several elements to ensure that there will be a high search engine ranking such as:

• Appropriate Locality Related Keywords
• Keyword Rich Content
• Use of Meta Tags and Descriptors
• High Quality Graphics

You want the page to which you refer your target audience to consist of a landing page with the necessary information and elements to ensure they are able to catch the scope of your offering and get right to where you need them to be.

2- Business Marketing Strategies: Build an Email List

Once the site is in motion, you want to build an email list of subscribers to which you can email information to direct them to your site, to your business and what you offer. Building the list can be quite simple with some key business marketing strategies. There are several ways you can capture an audience to build your email list such as:

• Adding sign-ups to home page of site
• Blogging sites
• Opt-ins upon site entry

Building the email list allows you to share pertinent information with your audience, thereby getting them to be part of your business dealings and, as a result, more likely to convert to customers and ongoing loyalty.

3- Business Marketing Strategies: Blogging and Article Writing

There is a strong force behind blogging and article writing that many business owners have found to be extremely beneficial to employ in their small business marketing strategies. The key picture here is getting extreme exposure so you are found by the search engines, target consumers, and everyone else who inquires within your niche. Starting up a couple blogging sites can greatly increase your visibility, as well as traffic generation to your site.

As you provide relevant information that is sought out, you are building a special relationship with your readers, allowing them to trust your services and products. When it comes to small business marketing strategies, writing articles and posting on your site or on third party sites can also greatly enhance your visibility online and are therefor proven traffic builders.

There are various strategies that can be combined with others to offer high volume traffic generation, allowing your community and all that you wish to become your consumers to see and be well aware of your business and all you offer. Using the right small business marketing strategies means understanding what it takes to get the exposure that is needed exceed expectations.

Darren Brunson invites you to discover new ways of making the most out of your business by utilizing the power of the internet. Before you flush away your money hiring an internet marketing company, please watch this short, eye-opening,Video Presentation for Small Business Owners Now! (c) Copyright - Darren Brunson. All Rights Reserved Worldwide.

How to Get a Big Project Done Faster

I'm patient with people and animals but one thing I am NOT patient with is the time it takes to get stuff done. So when I had to get my new website written I knew I had to do something to make the project fast, fun, and simple.

Writing an entire website from scratch in just 6 working days (and no, I didn't work over the weekend) is no mean feat to accomplish. And it's not like I had all day, every day to do it either. I had coaching clients, teleclasses, email to take care of. You know, the usual demands any business likes to make of us.

What I didn't do is put it off, tell myself I couldn't do it, or lose sight of my goal. My new website was going live NO MATTER WHAT!

Before I share with you the five actions I took to get a big project done quickly and easily, let me ask you a question:

What is a project you have on your desk right now? 

How great would it feel to have it finished?

So, here are the 5 actions I took to make starting--and finishing--my project possible. They'll work for your project too if you just say "yes" and don't let any excuse stand in your way!

Action #1 Decide

I'm not talking about the wimpy kind of decision that sounds something like, "Sure, I'd like to get three speaking gigs lined up soon." That isn't a decision. It's just wishful thinking. The kind of decision I'm talking about sounds like, "I have three new speaking gigs at the end of the week!"

Action #2 Attention

Since this project is a priority you give it attention. What amazes me is that it doesn't take much time, it just takes attention to get what you want accomplished. I gave my website project attention every day. No slacking, no excuses. I just did it. I didn't work on it full time because I didn't have full time. It still got done.

Action #3 Aim

Being a perfectionist, I embraced this project as the perfect opportunity to aim for a different goal. Completion, not perfection. What a relief! I knew if I fiddled with each page until it was perfect I would never meet my goal. So up those pages went. Perfectly, wonderfully, imperfect. Now that the project is done I can fiddle with the pages all I want. Or not.

Action #4 Focus

Big projects have lots of little steps. I was not about to let overwhelm sneak in and sabotage my progress. So I made a list of each step, down to the last nitty-gritty detail. Then I worked the list. It kept me on track and made it easy to celebrate success as each item was checked off.

Action #5 Team

I started my project last Thursday. By Monday (about half way) I said, "Why am I doing this all alone?" and promptly emailed a long list of items to my trusty virtual assistant, Kathy. She plunged in and had a blast blazing her way through her assignment.

I felt relieved. She was cheering me on. And her help ensured my success.

Now it's your turn! Pick a project that's been hanging around too long and follow the same simple steps I use. Then let me know about your success and I'll send you a personalized congratulations email!

Kendall SummerHawk, the "Horse Whisperer for Business" delivers smart, savvy ways entrepreneurs can turn their hectic business into a smooth-running, fun, 6-figure money-making dream. To learn more about her book, Brilliance Unbridled, and sign up for more FREE tips like these, visit her site at http://www.kendallsummerhawk.com