Brand Development, Website Design, and Women in Business

Brand Development:

Great brands trigger positive emotional responses and makes a product or service memorable. It becomes the foundation for effective marketing. Get the most out of your marketing by building and maintaining a strong brand! These are my recommendations. I have read a couple so far and they are wonderful!

Website Design and SEO:

Get more people visiting and coming back to your website! Rank higher in search engines and attract more people. These are some useful resources that I recommend looking at. 

Successful Women in Business:

A woman's job is never done! Women have long been the power behind some of the best businesses, as well as being mom, nurturer, friend, wife, maid, seductress, daughter, etc.! Check out these resources to find your power in business and in life.

Copyright 2009 Lisa Hromada www.lhcreativeidstudio.com - All Rights Reserved

Ingredients to a Tasty Brand

I figure since my birthday is just a few days away, I'd compose an article that combines two of my favorite things, branding and cake! Think of your brand as the ingredients that bake up a big tasty cake for all your guests to enjoy. The individual ingredients are all important, but only when used together do they create something that everyone wants.

So, what will go into your tantalizing treat? Here are a few of the main ingredients:

1. logo mark
   
2. established brand values and promises
3. photography reflecting your products, business, and lifestyle of your intended audience
4. unique typographic treatments
5. how you communicate your brand message with employees and the public
6. how you create your message to appeal to your intended audience
7. consistency throughout all of your brand materials
8. always listen and understand your audiences' needs and desires

Mix these main ingredients together to make the tastiest brand treat for your customers. They will love what you offer and they might just come back for seconds. 

For more information on marketing, branding and design, visit Lisa Hromada ID Studio.

Copyright 2009 Lisa Hromada lhcreativeidstudio.com  - All Rights Reserved